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Our national
media
monitoring
service
provides
tools
for you to
understand
the always
changing
advertising
and
news
environment,
helping you
to
make
decisions
that optimize
the
media
performance
of your
organization.
We
deliver
online media
resources to
your desktop,
where
you
can
access
advertising and news
content,
campaign
measurement
and
industry
issues
so you can
better
understand
competitors'
and public
perceptions
when
developing
media
strategies.
At the core of our service is our independent advertising and
media database.
Each day our monitoring system captures the advertising and
news content that appears in
more than 2000 media sources
around Australia, which we then index and aggregate
to deliver ad hoc, subscription and syndicated media monitoring and
in-depth
media
analysis for
ad and media
agencies, business, government, media, education and research sectors.
Whether you
need to find a
single advertisement or media segment,
gain comprehensive industry insight, verify
your
own
campaigns,
research a brand, issue or
source new business,
we make it
simple.
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OUR NEWS |
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20th June 2012:
Data-Driven Advertising
Analytics Tool Released in
Australia & NZ
UK media technology company
OneSoon has released its
advertising analytics
product Adalyser to
Australian and New Zealand
advertisers and media
agencies. Adalyser is a
cloud based advertising
analysis tool that uses
statistical models to
automatically match media
investment to leads and
sales. Graphs, charts and
reporting tools let the user
visualise the results easily
so they can precisely
understand their ROI.
OneSoon's partner,
Commercial Monitors will be
supporting Adalyser clients
in Australia and New
Zealand.
[more details] |
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25 May 2011:
World’s biggest advertising database launches in ANZ with the ‘Reactor’
Leading media monitoring company Commercial Monitors today launched AdRegister,
a powerful creative resource for the Australian and New Zealand advertising industry,
in strategic partnership with Canadian firm adfinitum and leading market research company Roy Morgan Research.
[more details] |
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14 Dec 2010:
Commercial Monitors
launches Australia’s biggest single
source for competitive ad monitoring
Leading Australian media monitoring
company, Commercial Monitors today
announced the release of version 5
of its industry-leading AdReview software platform.
AdReview combines both creative and
spot data, independently sourced
from over 2000 Australian media,
into a single source-competitive
media intelligence tool for
advertisers, agencies, publishers
and broadcasters.
[more details] |
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16 Dec 2008:
Commercial
Monitors Signs Agreement with Dow Jones for global distribution of Australian broadcast
summaries
Leading media monitoring firm Commercial Monitors today announced it has signed a
strategic agreement with global news and information service Dow Jones for the online distribution of broadcast news and current affairs summaries from Australian TV and radio.
[more details] |
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