Organised advertising intelligence in a customised online site
AdReview
is a web-based competitive advertisement tracking and analysis
service. It provides you with quick and easy access to review
advertisements from across Australia, including television,
radio, press, magazines, direct mail, outdoor and internet
media.
AdReview
is a web solution that provides 24/7, organization-wide access
to continuously updated competitive advertising content, media
placement and print spend estimates.
Search, compile and analyse creative content across all media
types, right from your desktop. Personalized for each
individual user,
AdReview facilitates content sharing,
centralization of media data and manages all your competitive
content.
Continuously updated content is always at your fingertips for
you to access or share with colleagues. Download creative to
your desktop in digital format or have the creative delivered to
you in hardcopy.
Personalise
AdReview
is personalized for each user with setup matched to your
competitive brief. For advertisers with multiple brands,
AdReview offers a top level overview as well as a brand
filtering for individual brand analysis. You can search,
download and order creative content in a manner that best suits
your ad intelligence needs.
AdAlert
Alerting you to new campaigns as they break, your
AdReview
subscription provides custom email alerts that let you stay on
top of competitive activity.
AdAlert keeps you constantly abreast with scheduled
hourly, daily weekly or monthly email notifications of relevant
ad activity. Simply create a ‘brief’ to specify what category,
products and brands you wish to monitor, and you will receive
notice of new content.
Each
AdAlert contains a link to gain quick access to
competitive advertising at the
AdReview site, removing
the need to search our archive.
Search & Save
AdReview
lets you search and view competitive advertising from a single
online source. Search breaking and historical advertising
campaigns by advertiser, product, key word, tag line, catalogue
number or select from more than 250 categories suited to your
industry.
Search, drill down results, review content, download digital
copies of creative, forward to colleagues, dump into
presentations or send to colleagues.
Features & Benefits
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Web-based storage and management of competitive advertising creative
content.
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Single source for creative across press, magazines, television,
radio, internet, direct mail and outdoor advertising
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Delivery of current content with access to historical archive
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Delivery of creative in your choice of digital and physical formats
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Web content updated every 15 minutes
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Alert notification of breaking campaigns hourly, daily, weekly or
monthly
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Access to print expenditure, occurrence and audience data.
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Multiple search options
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Ability to review and analyse competitive strategy across all media
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24/7, intelligence that can help ensure success by revealing and
creating opportunities
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Centralized storage and management of advertising intelligence for
organizational cost efficiencies
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Productivity enhancement with powerful search, data filtering,
reporting, archiving and digital delivery capabilities
